Finding and hiring a content writer can be difficult. Are you worried about how this person will represent your business, how much it will cost, and if they are the right person for the job? Maybe just the thought of going through the process to find a writer intimidates you and makes you feel stressed out. Don’t worry, before you pull your hair out, I have some tips for you.
Step 1. Ask for Samples
First, ask the prospective writer for some writing samples. They should be able to provide you with 3 to 5 samples, on various topics.Read each sample carefully and look for errors as well as the tone of the piece. If it doesn’t read well, has errors, or the article doesn’t clearly convey the message that it should, toss it. Once you have read through the samples, pick the best 3 or 4 writers.
Step 2. Rates
Ask how much each content writer charges and the method of payment they use. The rates are usually determined on a per word or per page basis. A page is usually about 500 words. Pick 2 that have the best quality for their price. Remember the cheapest or the most expensive are not always the best way to go. You want a writer that understands your business and can write in the tone that you feel best represents your brand.
Step 3. Sample Work
Give each of the content writers that you have selected so far a sample article to write. This is often referred to as a “spec piece”. This will help you see if they are a good fit for your brand.
Step 4. Make A Plan
Congratulations you now have a content writer. The two of you should discuss the amount of work you expect, deadline, and finalize the rates. You can do this in person or through email, but I found that the best way to handle a meeting like this is through a video conference, such as Google Hangouts. This allows you to build a better relationship and helps you to collaborate. You should have a contractual agreement to protect you both.
Step 5. R.E.S.P.E.C.T.
You may think that treating your content writer with respect would go without saying, but I said it anyways. You want to build a relationship with your writer. The better the relationship the better the end product. Remember they are probably not up at 1 a.m. waiting for your email. They usually have other clients and deadlines. Oh, and sometimes, they have a life. You should expect the same respect in return.
If you really want a great content writer that fits your budget you must take the time to evaluate them and their writing. But once you find one….it’s magical.