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Content Writing

How to Ensure Your Social Media Content Meets FTC, FDA and Google Requirements

Are you involved with influencer marketing campaigns? Do you know how to meet disclosure and compliance requirements? By following a few simple guidelines, you can maintain transparency while producing brand-sponsored content that engages consumers. In this article you’ll discover how to make sure your content meets Federal Trade Commission (FTC), […]

4 Ways to Improve Engagement With Hashtags

Do you include hashtags in your social media posts? Want more traction from your hashtag campaigns? Adding hashtags to your campaigns can¬†drive engagement with fans and followers, as well as attract new and prospective customers. In this article I’ll share¬†four ways to improve reach and engagement with hashtags. Why Hashtags […]

The Art of Story: How to Captivate an Audience

Do you give presentations or speak to clients? Want to illustrate your knowledge with better stories? To discover how to improve your stories, and your storytelling, I interview Michael Port. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s […]

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Why King Content Has Been Overthrown by Context

Marketers produce endless amounts of content, but if it’s not delivered at the right place at the right time, it’s just clutter. Here’s why context now matters more than content. Read the full article at MarketingProfs Source: Marketing Profs Why King Content Has Been Overthrown by Context

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Five Ways to Beat Content Format Fatigue

Tired of creating blog posts, infographics, and whitepapers? These tips will help you combat content-format fatigue and get audiences excited about your content. Read the full article at MarketingProfs Source: Marketing Profs Five Ways to Beat Content Format Fatigue