Camel Jacket Chat on Entrepreneurship and Fear
A new Hangout on Air for entrepreneurs hosted by Carmen Rojas of Rojas Digital Marketing Consultants debuted April 2nd. The Camel Jacket Chat was created to open up discussion on topics that are important to entrepreneurs. The first installment concentrated on fear and how to make it work for you, instead […]
How Coca-Cola Can Help You Drive Your Brand: Coke’s Content Strategy
Did you know that +Coca-Cola has a plan to double their sales by 2020 through content? Coke has developed a mindset that uses the idea of the company being “liquid & linked” to take advantage of the organic flux of modern communication. Through storytelling, social listening, data analysis and collaboration […]
Google+ for Freelancers:Another Reason You Don’t Have to Wear Pants
Google+ For Freelancers Another Reason You Don’t Have to Wear Pants As freelancers it is vital that we either have a good grasp of how to use social media or pay someone to handle our social media marketing for us. It seems that each time we get a good […]
What Does Minecraft and Marketing Have in Common?
My grandson is home with me today. He loves to play Minecraft and he is really quite good at the game. As I was watching him play I noticed a few things. First he was playing with a few other kids from all over the US and one young man […]
Pinterest & Your Business: Is It Worth Your Time?
We have been involved in some interesting discussions concerning Pinterest lately. We’ve have been asked if pinning should be considered a hobby or a worthwhile endeavor. Others would like to know if Pinterest can be used as a marketing tool or is it just a great place to find yummy […]